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      What I learned from Localizing on QuizRevolution


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      What I learned from Localizing

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      Round
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      What I learned from Localizing
      Points for Question
      100
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      Hi Score
      1,199
      Question by
      Anonymous
      What does FRAGILE mean?
      Wrong
       of players answered correctly.
      • broken

      • easy to break

      • be careful

      • watch it

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      Comments:
      1. What does FRAGILE mean?
        1. broken
        2. easy to break
        3. be careful
        4. watch it
        1. A nice cross cultural example of the fact that all pictures or symbols are not interpreted the same across the world: staff at the African port of Stevadores saw the ''internationally recognised'' symbol for ''fragile'' (i.e. broken wine glass) and presumed it was a box of broken glass. Rather than waste space they threw all the boxes into the sea!
      2. When translating ''the linguistic fun page'' to Spanish what result do you get?
        1. ''the linguistic page of recreation''
        2. ''the linguistic fun page''
        3. ''the linguistica page of divertimento''
        4. ''the linguistic page of the amusement''
        5. ''the linguistic pagination of diversion''
        1. This is a fairly straightforward, idiom-free phase. Here are the results: French; ''the linguistic page of recreation'' German; ''the linguistic fun page'' Italian; ''the linguistica page of divertimento'' Portuguese; ''the linguistic page of the amusement'' Spanish; ''the linguistic pagination of the diversion''
      3. Which of these is a real?
        1. On a menu: Our wines leave you nothing to hope for
        2. In a hotel: You are invited to take advantage of the chambermaid
        3. In a hotel: Visitors are expected to complain at the office daily between 9-11am
        4. In an elevator: Please leave your values at the front desk
        5. All of them are real
        1. On the menu of a Swiss restaurant: Our wines leave you nothing to hope for. In a Japanese hotel: You are invited to take advantage of the chambermaid. In a hotel in Athens: Visitors are expected to complain at the office between the hours of 9 and 11 a.m. daily. In a Paris hotel elevator: Please leave your values at the front desk.
      4. In Italy, a campaign for Schweppes Tonic Water translated the name into:
        1. Schweppes Toilet Water
        2. Schwepps Health Water
        3. Svepps Healthy Water
        4. Schweppes Holy Water
      5. What is the most beneficial action a company must take to strengthen the translation process?
        1. Use automatic translation memory tools
        2. Establish a good relationship with a quality vendor
        3. Do all translations in-house
        1. From our experience, one of the most beneficial actions in strengthening the translation process has been establishing a solid relationship with the translation vendor. This relationship benefits both parties. This relationship is instrumental in communicating better strategies for handling text changes and more productivity.

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